Nike NSRL Series
March 2021
Client:
Nike Inc.
Photographer: Jonathan Clifford
Creative Direction: Arran McAskill
Runners: Arran McAskill
About the products:
Nike Sports Research Lab (NSRL) Series, a collection that responds to a runners needs of temperature regulation and visibility across all seasons. Thus leaving you with no more excuses not to go for that winter run.
To learn about the series, click here.
The idea:
Illustrating the series in a metropolitan city
The challenge:
During pandemic lockdown, it is hard to navigate areas to have a shoot. The shoot will need to show the details of the products and present how runners utilise this series in a city setting.
The result:
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